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RSSAboitiz joins global campaign to plant trees through 'APARK'
Friday, March 9, 2012
Living out its passion for a better world, the Aboitiz Group actively supports the universal campaign to plant at least one billion trees every year, worldwide.
Through its APARK (Aboitiz Passion for Reforest and Agroforest to Keep) initiative, Aboitiz Group companies hold simultaneous tree planting and other sustainability-related activities yearly as a biodiversity enhancement program that seeks to plant 3 million trees by the year 2015. These companies contribute financial and human resources to nurture APARK sites all over the Philippines.
The trees planted under the APARK program are then entered as the Aboitiz Group’s pledge to the United Nations Environment Programme’s (UNEP) Plant for the Planet: Billion Trees Campaign, an undertaking that espouses global movement to sustainability by seeking to plant at least one billion trees annually. Under the program, private and public entities are encouraged to enter their pledges as regards the number of trees they will be planting.
As of December 2011, UNEP has recorded a total of 12.6 billion trees already planted in 193 countries, with 835,000 trees coming from the Aboitiz Group alone under APARK, which was launched in 2011.
“We do not only plant trees for the sake of planting. We plant indigenous trees that support and complement local flora and fauna and support a healthier ecosystem… Remember that every seedling we plant is a gift to our planet and to our future generations. We create a better world with every tree that we plant,” said Aboitiz Equity Ventures, Inc. (AEV) President & CEO Erramon Aboitiz.
Passion for a better world
The Aboitiz Group began its simultaneous tree planting in 2009, although sporadic tree planting activities have been conducted in previous years, especially in areas where Aboitiz companies operate. A survival rate of 90% to 95% has been noted for the trees planted during these activities.
The trees planted by the Group are a mix of about 100 species of fruit-bearing trees, as well as indigenous trees, which are intended to promote the health of the ecosystem because they support a variety of endemic flora and fauna. They are grown in various areas in Luzon, Visayas and Mindanao.
Aside from biodiversity enhancement, the trees will also help offset greenhouse gas emissions generated from the different business operations in the Aboitiz Group.
As a responsible business organization with a passion for a better world, the Aboitiz Group has integrated the concept of sustainability into the operations of all its business units. The concept is based on the triple bottom line approach where the organization conserves the Planet and safeguards the People while ensuring Profit from its different ventures.
Through its APARK (Aboitiz Passion for Reforest and Agroforest to Keep) initiative, Aboitiz Group companies hold simultaneous tree planting and other sustainability-related activities yearly as a biodiversity enhancement program that seeks to plant 3 million trees by the year 2015. These companies contribute financial and human resources to nurture APARK sites all over the Philippines. The trees planted under the APARK program are then entered as the Aboitiz Group’s pledge to the United Nations Environment Programme’s (UNEP) Plant for the Planet: Billion Trees Campaign, an undertaking that espouses global movement to sustainability by seeking to plant at least one billion trees annually. Under the program, private and public entities are encouraged to enter their pledges as regards the number of trees they will be planting.
As of December 2011, UNEP has recorded a total of 12.6 billion trees already planted in 193 countries, with 835,000 trees coming from the Aboitiz Group alone under APARK, which was launched in 2011.
“We do not only plant trees for the sake of planting. We plant indigenous trees that support and complement local flora and fauna and support a healthier ecosystem… Remember that every seedling we plant is a gift to our planet and to our future generations. We create a better world with every tree that we plant,” said Aboitiz Equity Ventures, Inc. (AEV) President & CEO Erramon Aboitiz.
Passion for a better worldThe Aboitiz Group began its simultaneous tree planting in 2009, although sporadic tree planting activities have been conducted in previous years, especially in areas where Aboitiz companies operate. A survival rate of 90% to 95% has been noted for the trees planted during these activities.
The trees planted by the Group are a mix of about 100 species of fruit-bearing trees, as well as indigenous trees, which are intended to promote the health of the ecosystem because they support a variety of endemic flora and fauna. They are grown in various areas in Luzon, Visayas and Mindanao.
Aside from biodiversity enhancement, the trees will also help offset greenhouse gas emissions generated from the different business operations in the Aboitiz Group.
As a responsible business organization with a passion for a better world, the Aboitiz Group has integrated the concept of sustainability into the operations of all its business units. The concept is based on the triple bottom line approach where the organization conserves the Planet and safeguards the People while ensuring Profit from its different ventures.